Google has done it again! They pushed-out yet another search engine update on 9-28-2012. Now, they’re just utterly destroying Exact-Match Domains (EMD’s). So what exactly is meant by “exact match?”
We’ll, let say that “How to Lose Weight Now” is a heavily searched keyword phrase online. If you had the domain HowToLoseWeightNow.com, that would constitute an exact match.
Another example in a mass market might be WorkFromHome.com. Here is a quote from a tweet from Google’s
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